Unisex Fragrance Market Value
Analysis of 248,248 eBay listings for unisex fragrances to determine current market pricing.
What you'll usually pay
💡 Used ones cost about 28% more here.
👉 In short easy summary
Value is currently strongest in Lattafa and Tom Ford, which show price drops of 14% and 11% respectively. Conversely, Mancera has seen a significant price increase of 122%.
💚 Best value for your money
Price by brand
Why? Prices range from Lattafa at 29.25 to Mancera at 75.
Price by size type
Why? Sample sizes are the most affordable at 22.95, while Jumbo/Family sizes reach 47.53.
Price by fragrance name
Why? Oud is the lowest median at 27.85, while Baccarat Rouge 540 is the highest at 39.89.
Price by type
Why? Aftershave is the cheapest option at 27.9, whereas Eau de Parfum commands 40.
🛒 Some on sale right now
Common questions
What is the median price for a new unisex fragrance?
The median price for new listings is 39.
Which fragrance type is the most expensive on average?
Eau de Parfum has the highest median price at 40.
Are sample sizes currently cheaper than the market median?
Yes, sample sizes have a median of 22.95, which is below the market median of 33.85.
How we got these numbers
Worked out from 200 live eBay listings (price range $15–$93, odd outliers ignored). These are asking prices, so use them as a guide. Last checked August 8, 2026.