Formula Price Analysis
Current market data for 1,381 formula listings on eBay.
What you'll usually pay
💡 Buying used saves about 100% here.
👉 In short easy summary
The best value is found in Earth's Best (-47%) and Concentrated Liquid types (-54%). Conversely, HiPP (+34%) and Anti-Reflux formulas (+36%) are currently trading above the market median.
💚 Best value for your money
Price by brand
Why? Prices vary by brand, with HiPP at 153 and Earth's Best at 59.99.
Price by formula type
Why? Powder is the most common at 115, while Concentrated Liquid is the cheapest at 52.
Price by special formula
Why? Specialized needs drive costs, ranging from 79.99 for Premature Baby to 162.5 for Alimentum.
🛒 Some on sale right now
Common questions
What is the median price for powder formula?
The median price for powder formula is 115.
Which brand currently shows the largest price decrease?
Earth's Best shows the largest decrease at -47%.
How does the price of Alimentum special formula compare to the market median?
Alimentum special formula has a median of 162.5, which is higher than the market median of 114.
How we got these numbers
Worked out from 200 live eBay listings (price range $30–$301, odd outliers ignored). These are asking prices, so use them as a guide. Last checked July 13, 2026.