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Food Coloring Price Analysis

Current market data for 3,359 food coloring listings on eBay.

What you'll usually pay

$14.99 typical price
Most are between$7โ€“$45
Brand new$15.36
Used$0
On sale now3,359

๐Ÿ’ก Buying used saves about 100% here.

๐Ÿ‘‰ In short easy summary

The best value is found in single-color options like Green, which is 1% below the market median. Multicolor sets command a premium at 53% above the median, while Betty Crocker offers the lowest brand entry point at 19% below the median.

๐Ÿ’š Best value for your money

Wilton 257 on sale$14.41 ยท 4% cheaper
Green 352 on sale$14.79 ยท 1% cheaper

Price by color

Green
$14.79-1%
Black
$14.99
Blue
$14.99
Pink
$14.99
Red
$14.99
Multicolor
$22.99+53%

Why? Multicolor sets are the most expensive at 22.99, while Green is the most affordable at 14.79.

Price by brand

Betty Crocker
$12.09-19%
Wilton
$14.41-4%
Rainbow Dust
$17.49+17%
Unbranded
$19.66+31%
AmeriColor
$19.97+33%

Why? Unbranded and AmeriColor options are priced higher, with AmeriColor at 19.97 compared to Betty Crocker at 12.09.

๐Ÿ›’ Some on sale right now

Common questions

What is the median price for a new food coloring product?

The median price for new listings is 15.36.

Which brand is the most affordable based on median price?

Betty Crocker is the most affordable brand with a median price of 12.09.

How much more do multicolor sets cost compared to the market median?

Multicolor sets have a median price of 22.99, which is 53% above the market median.

How we got these numbers

Worked out from 200 live eBay listings (price range $7โ€“$45, odd outliers ignored). These are asking prices, so use them as a guide. Last checked July 21, 2026.