Automotive Primer Pricing
Current market data for 3,543 automotive primer listings.
What you'll usually pay
๐ก Buying used saves about 20% here.
๐ In short easy summary
The best value is found in Clear primers (-26%) and Dupli-Color brand products (-36%). Conversely, Polyester Primers command a premium at 39% above the market median.
๐ Best value for your money
Price by color
Why? Prices vary by shade, with Black at 102.32 and Clear at 77.02.
Price by brand
Why? Brand positioning creates a gap between Transtar at 116.39 and Dupli-Color at 66.44.
Price by type
Why? Specialized formulas drive costs, with Polyester Primer reaching 143.53 compared to Etch Primer at 89.95.
๐ Some on sale right now
Common questions
What is the median price for a new automotive primer?
The median price for new listings is 99.99.
Which primer type is the most expensive?
Polyester Primer is the most expensive type with a median of 143.53.
How does the price of Gray primer compare to the market median?
Gray primer has a median of 99, which is 4% below the market median.
How we got these numbers
Worked out from 200 live eBay listings (price range $54โ$189, odd outliers ignored). These are asking prices, so use them as a guide. Last checked August 18, 2026.